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Inspired by the great gardens of France, the Paris Las Vegas Hotel & Casino is about to get its own French garden; with its neat defined spaces filled by signature symmetrical and geometric patterns imposing order over nature under the wrought-iron lattice of the Eiffel Tower; an outdoor club with French flair.
Category
Branding, Food+Beverage
Timeline
2023
Status
Under construction
Location
Las Vegas, NV, USA


The Chéri logo takes its essence from classic serif font patterns while combining it with an organic curvature that adds an approachable yet elegant personality.




The classic and yet minimal aesthetics of the Chéri logo, makes it flexible to simple variations that help distinguish the different daily programs.

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